The National Fitness Foundation Partners with EVERFI to Launch My Fitness Journey Program

Washington, DC (December 6th, 2017) The National Fitness Foundation today announced its partnership with EVERFI, Inc. through the launch of My Fitness Journey, a new digital program designed to empower elementary school students with the tools to make healthy and informed fitness and nutrition decisions. This new educational initiative is available to students in Baltimore, Maryland; San Francisco, California; Detroit, Michigan; Miami, Florida; and Pittsburgh, Pennsylvania during the 2017–2018 school year. 

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“Every child deserves the benefits of being active,” said Chris Watts, Executive Director of the National Fitness Foundation. “It's critical that we continue to innovate in order to provide learning opportunities that engage kids. We are excited to work with EVERFI and explore how digital education can support the critical lessons taught in Physical Education classes across the United States.” 

In partnership with EVERFI, Inc., the nation’s leading technology innovator used in 1 in 7 schools nationwide, the National Fitness Foundation is on a mission to accelerate solutions that prepare children for a lifetime of health and fitness. My Fitness Journey will help reinforce fitness concepts, teach nutrition objectives, and facilitate student physical activity. 

“The health-related choices students learn to make when they’re young can have a lasting impact on their well-being, happiness, and academic success,” said EVERFI CEO Tom Davidson. “We’re thrilled to partner with the National Fitness Foundation and grateful for their leadership in providing students with the tools needed to promote healthy lifestyles.” 

The National Fitness Foundation is introducing My Fitness Journey as a pilot program to explore how digital learning can complement the fitness and physical literacy concepts taught in Physical Education. My Fitness Journey aligns with national health education and physical education standards and is available to students at no cost to the schools or community based organizations. 

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The National Fitness Foundation
The National Fitness Foundation is the only congressionally chartered nonprofit focused on health and fitness. Established in 2010 as the official charity of the President’s Council on Fitness, Sports & Nutrition, the Foundation uses public-private partnerships to accelerate solutions that prepare children for a lifetime of health & fitness. With the focus on ensuring that all students have access to quality physical education, the Foundation leads the Presidential Youth Fitness Program, the nation’s model for fitness assessment and education in schools. For more information, visit 

EVERFI is the leading education technology company that provides learners of all ages education for the real world, through innovative and scalable digital learning including topics like Financial Education, Digital Citizenship, STEM Career Readiness, Diversity and Inclusion, Entrepreneurship, Social and Emotional Learning, Character Education, and Health and Wellness. Founded in 2008, EVERFI is fueled by its Software-as-a-Service (SaaS) subscription model and has certified over 18 million learners in critical skill areas. Some of America's leading CEOs and venture capital firms are EVERFI investors including Amazon founder and CEO Jeff Bezos, Google Chairman Eric Schmidt, Twitter founder Evan Williams, TPG Growth, The Rise Fund, Advance Publications, and Rethink Education, and Rethink Impact. The EVERFI Education Network powers more than 4,200 partners in their education initiatives across all 50 states and Canada. Learn more at 

Media Contact: 
Monique Waters
EVERFI – Senior Director of Corporate Communications